- The thesis of the paper: "Although the creators of this ad try to sell clothes by targeted placement, and visual ethos and pathos appeals, it is the emotional approach that dominates because it uses the powerful American dream of the modern woman to sell the product."
- The subject of the paper deals with female consumption as well as female "image" as a whole because women are the main consumers of clothing in America.
- How women are marketed to? How to achieve American dream? How the American Dream is portrayed through females?
- Models of ideal women are used to sell to women and catch their attention. Achieve happiness by following the American dream.
- Problem-Solution because it appeals to emotion and how they can attain the american dream.
Wednesday, January 21, 2009
In Class discussion : "The american dream"
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